TikTok For Automotive Dealerships

Remember back in late 2010 when all of the social media “gurus” were saying that Instagram wasn’t a viable platform for digital marketing and even less viable for dealerships to utilize? Yeah,…

Getting Dealership Youtube Subscribers in 2021

If your dealership is finding it difficult to gain followers/subscribers for your YouTube channel, trust me, you aren’t alone. Below I’ve outlined some of the ways I’ve seen success for my client’s…

Navigating Cancel Culture

Cancel culture refers to the popular practice of withdrawing support for (canceling) public figures and companies after they have done or said something considered objectionable or offensive. Cancel culture is generally discussed as being performed…

Social Media Masterminds: Managing During a Pandemic

Now more than ever, dealerships are having to see the full value of quality social media management. During these difficult times, customers are turning to Facebook more than ever for information. Whether…

What Have We Learned From All Of This?

If you’re in the auto industry and not currently living under a rock, then I’m sure that you’ve heard about the Car Gurus controversy by now. Either you read about it online.…